About

Past Experience

  • 2009-2020 Alibaba Group, Senior Director of International User Experience BU, head of Natural Human-Computer Interaction lab.
  • 2007-2009 Augmentum Inc., Director of user experience
  • 2000-2007 eBay Inc., manager of user experience research
  • 1999-2000 Fatbrain.com, Sr. Usability engineer

Education

  • 1996-1999, Purdue University, Ph.D in Human Factors and Ergonomics
  • 1988-1995, Tianjin University, BS and MS in Artificial Intelligence & Machinery

Recent Presentations and Talks

  • AI Design and Future of Experience Design, Business to Button Conference, Stockholm, Sweden, May 1, 2019
  • Redefine Human-Computer Interface, SXSW 2019, Austin, Texas, USA, March 14, 2019
  • Natural Human-Computer Interaction, UCAN Conference, Hangzhou, China, Apr 21, 2018
  • Shopping Festival Design, SXSW 2018, Austin, Texas, USA, Mar 14, 2018
  • Globalization through Hangzhou, UCAN Conference, Hangzhou, China, Apr 28, 2017
  • Design Innovation in Big Data Era, London Global Innovation Forum, London, UK, Nov 2, 2016
  • A Journey through Globalization, Google Play Southeast Asia Conference, Singapore, Aug 25, 2016
  • Culture Differences – Implication on Design, Communication, and Business, World Usability Congress. Graz, Austria, Oct 7, 2015
  • Run UED as a Business, Ctrip User Experience Conference, Shanghai, China, Jun 28, 2014
  • UX Talk: Value and Innovation of User Experience Team, IxDC Interaction Design Week, Hangzhou, June 2013
  • Success Sourcing through Alibaba, Meet Up events in Santa Clara, Los Angeles, Miami, and New York; Media Tour in Chicago, Detroit, Atlanta, and Seattle; Michigan CBS TV Interview; 2011-2012
  • Alibaba and Global Trade, series of Schwarzenegger events in Cal Poly University, University of California in LA, California State University, Fresno, 2011
  • Tutorial: Tactics for Building a Corporate User Experience Team, UPA China User Friendly 2008, Oct 24-27, Shenzhen, China
  • Session Chairman for User Experience Research and Design in Multinational Corporate Environment, HCI International 2007, July 22-27, Beijing, China.
  • Taking User Experience Research beyond Usability. Tutorial in User Friendly conference 2005, Dec 17-18, Shanghai.
  • Establishing validity and credibility in corporate user experience research. Guest Speaker in UPA China User Friendly Dec 17-18, 2005, Shanghai.